MAARG Portal- National Mentorship Platform by Start-up India

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MAARG Portal UPSC Relevance

MAARG Portal: It is the National Mentorship Platform by Start-up India to help and guide new start-ups grow and flourish. MAARG Initiative will be important for UPSC Prelims Exam (New Government Schemes) and UPSC Mains Exam (Governance Initiatives).

MAARG Portal in News

Recent;y, The Department for Promotion of Industry and Internal Trade (DPIIT) has launched a call for startup applications for registration on the MAARG portal, the National Mentorship Platform by Startup India.
- The Department for Promotion of Industry and Internal Trade (DPIIT) works under the Ministry of Commerce and Industry.

What is MAARG Portal?

MAARG portal is a one stop platform to facilitate mentorship for start-ups across diverse sectors, functions, stages, geographies, and backgrounds.
Full-form of the MAARG portal is – Mentorship, Advisory, Assistance, Resilience and Growth.

MAARG Portal Objectives

The objectives of the MAARG portal are –

To provide sector focused guidance, handholding, and support to start-ups throughout their lifecycle
To establish a formalized and structured platform that facilitates intelligent matchmaking between the mentors and their respective mentees
To facilitate efficient and expert mentorship for start-ups and build an outcome-oriented mechanism that allows timely tracking of the mentor-mentee engagements

What are the Key Features of MAARG Portal?

Startups can now effectively connect with academicians, industry experts, successful founders, seasoned investors, and other experts from across the globe, through Artificial Intelligence (AI) based matchmaking, to get personalized guidance on growth and strategy.
The key features of the portal include customizable mentorship programs for ecosystem enablers, mobile-friendly user interface, recognition for contributing mentors, video and audio call options, etc.

Implementation of MAARG Initiative

The MAARG Portal is being operationalized in three phases-\

Phase I: Mentor Onboarding
- Successfully launched and executed, 400+ expert mentors are onboarded across sectors
Phase II: Startup Onboarding
- DPIIT is launching the onboarding of startups on the MAARG Portal with effect from 14th November 2022
Phase III: MAARG Portal Launch and Mentor Matchmaking.
- Final launch where the mentors will be matched to the startups DPIIT has initiated onboarding process of startups under Phase II.

Importance of Start-ups in India

Entrepreneurship is the foundation of our great nation’s economic wealth and prosperity, and we are quickly transforming from a nation of job seekers to a nation of job creators.
Innovations are the inevitable engines of growth for a nation, and India alone is home to more than 82,000+ DPIIT recognised startups and over 107 Unicorns.

MAARG Portal FAQs

What is MAARG Portal?

Ans. MAARG is a one stop platform to facilitate mentorship for startups across diverse sectors, functions, stages, geographies, and backgrounds.

Who is Implementing the MAARG initiative?

Ans. MAARG Portal is being operationalized by the Department for Promotion of Industry and Internal Trade (DPIIT), under the Ministry of Commerce and Industry.